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Hot Topic
10-19-2010, 03:30 PM
The NFL years ago surpassed MLB as a TV draw. Still, this is pretty extreme: The preliminary rating for ESPN's less-than-stellar Monday night NFL matchup easily surpassed the rating for TBS' ALCS coverage — which included the New York Yankees.
With its Titans-Jaguars game, ESPN had two small-market teams — Nashville is the USA's 29th-biggest TV market while Jacksonville is just No. 47 — and neither team is particularly star-studded nor considered a championship contender.

And the game itself was hardly suspenseful: The Titans won 30-3.

Still, ESPN drew a 7.2 overnight rating, translating to 7.2% of households in the 56 urban TV markets measured for overnights.

That was good enough to best TBS' Rangers-Yankees game. Despite having baseball's biggest draw in the Yanks and a big-market team from Dallas, the 10th-ranked TV market, TBS drew a 6.5% overnight.

The TV ratings question going forward shouldn't be whether MLB's postseason will ever catch up to any NFL action, but whether the NBA's postseason ratings might this season catch up to MLB's postseason viewership


TV Ratings: NFL tops baseball despite Yankees' playoff presence - USATODAY.com (http://www.usatoday.com/sports/2010-10-19-tv-ratings-mnf-yankees-rangers_N.htm)

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